[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.erania.sk\/sport-a-peniaze\/#Article","mainEntityOfPage":"https:\/\/www.erania.sk\/sport-a-peniaze\/","headline":"\u0160port a peniaze","name":"\u0160port a peniaze","description":"V\u00a0s\u00fa\u010dasnosti je \u0161port vyu\u017e\u00edvan\u00fd na komer\u010dn\u00e9 \u00fa\u010dely, je to ve\u013ek\u00fd biznis, v\u00a0ktorom sa to\u010dia nepredstavite\u013en\u00e9 peniaze. \u0160portov\u00e9 kluby s\u00fa vlastne tov\u00e1r\u0148ami na generovanie zisku. A\u00a0\u0161portovec v\u00a0klube je zamestnanec, ktor\u00fd za to berie peniaze. \u0160pi\u010dkov\u00ed \u0161portovci zar\u00e1baj\u00fa sumy, o ktor\u00fdch sa norm\u00e1lnemu smrte\u013en\u00edkovi ani nesn\u00edva. S\u00fa to vlastne stroje na zar\u00e1banie pe\u0148az\u00ed. Plnia titulky \u010dasopisov, ich statusy na instagrame, \u010di facebooku sleduj\u00fa a\u00a0lajkuj\u00fa tis\u00edce fan\u00fa\u0161ikov. Pr\u00edjmy z\u00a0predaja reklamn\u00fdch predmetov ako s\u00fa dresy, kopa\u010dky, \u0161\u00e1ly, \u0161iltovky, pr\u00edpadne predaj hokejok a\u00a0kor\u010d\u00fa\u013e, \u00a0a\u00a0mnoh\u00fdch \u010fal\u0161\u00edch...<p class=\"read-more\"><a class=\"btn btn-default\" href=\"https:\/\/www.erania.sk\/sport-a-peniaze\/\"> Read More<span class=\"screen-reader-text\">  Read More<\/span><\/a><\/p>","datePublished":"2019-05-25","dateModified":"2023-04-26","author":{"@type":"Person","@id":"https:\/\/www.erania.sk\/author\/#Person","name":"","url":"https:\/\/www.erania.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/633c8fb9866a4b0403353760c35030d9478298d226363320d7bf91cdc3dbe3b6?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/633c8fb9866a4b0403353760c35030d9478298d226363320d7bf91cdc3dbe3b6?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"erania.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.erania.sk\/wp-content\/uploads\/img_a302937_w16550_t1562343246.jpg","url":"https:\/\/www.erania.sk\/wp-content\/uploads\/img_a302937_w16550_t1562343246.jpg","height":0,"width":0},"url":"https:\/\/www.erania.sk\/sport-a-peniaze\/","wordCount":409,"articleBody":"V\u00a0s\u00fa\u010dasnosti je \u0161port vyu\u017e\u00edvan\u00fd na komer\u010dn\u00e9 \u00fa\u010dely, je to ve\u013ek\u00fd biznis, v\u00a0ktorom sa to\u010dia nepredstavite\u013en\u00e9 peniaze.\u0160portov\u00e9 kluby s\u00fa vlastne tov\u00e1r\u0148ami na generovanie zisku. A\u00a0\u0161portovec v\u00a0klube je zamestnanec, ktor\u00fd za to berie peniaze.\u0160pi\u010dkov\u00ed \u0161portovci zar\u00e1baj\u00fa sumy, o ktor\u00fdch sa norm\u00e1lnemu smrte\u013en\u00edkovi ani nesn\u00edva. S\u00fa to vlastne stroje na zar\u00e1banie pe\u0148az\u00ed. Plnia titulky \u010dasopisov, ich statusy na instagrame, \u010di facebooku sleduj\u00fa a\u00a0lajkuj\u00fa tis\u00edce fan\u00fa\u0161ikov. Pr\u00edjmy z\u00a0predaja reklamn\u00fdch predmetov ako s\u00fa dresy, kopa\u010dky, \u0161\u00e1ly, \u0161iltovky, pr\u00edpadne predaj hokejok a\u00a0kor\u010d\u00fa\u013e, \u00a0a\u00a0mnoh\u00fdch \u010fal\u0161\u00edch s\u00fa v\u00fdznamn\u00fdm zdrojom pr\u00edjmov klubov.Najv\u00e4\u010d\u0161\u00ed svetov\u00ed v\u00fdrobcovia \u0161portov\u00fdch potrieb, zna\u010dky ako Adidas, Nike \u010di Puma, ako i\u00a0mnoh\u00e9 \u010fal\u0161ie investuj\u00fa obrovsk\u00e9 sumy do \u0161portovcov a\u00a0aj t\u00edmov, aby propagovali ich zna\u010dku nosen\u00edm nimi vyrobenej \u0161portovej v\u00fdstroje.D\u00f4le\u017eitou s\u00fa\u010das\u0165ou obrovsk\u00e9ho biznisu zvanom \u0161port je sledovanos\u0165. Vysielacie pr\u00e1va na Tour de France, majstrovstv\u00e1 sveta vo futbale, NHL, NBA, Wimbledon, Olympijsk\u00e9 hry a\u00a0mnoh\u00e9 \u010fal\u0161ie \u0161portov\u00e9 udalosti sa \u0161plhaj\u00fa do z\u00e1vratn\u00fdch v\u00fd\u0161ok.Ur\u010dite sa to v\u0161ak vyplat\u00ed, preto\u017ee sledovanos\u0165 je astronomick\u00e1. \u013dudia nap\u013a\u0148aj\u00fa \u0161tadi\u00f3ny, nev\u00e1haj\u00fa precestova\u0165 tis\u00edce kilometrov len aby videli svoj t\u00edm, \u010di \u0161portov\u00fd idol na\u017eivo v\u00a0akcii.\u0160port m\u00e1 v\u0161ak aj tienist\u00e9 str\u00e1nky. Mnoh\u00ed vrcholov\u00ed \u0161portovci si v tomto biznise h\u013eadaj\u00fa sp\u00f4sob, ako zv\u00fd\u0161i\u0165 svoj \u0161portov\u00fd v\u00fdkon, pr\u00edpadne sa chc\u00fa dlh\u0161ie \u201e udr\u017ea\u0165\u201c na vrcholovej \u00farovni.A\u00a0siahaj\u00fa po r\u00f4znych prepar\u00e1toch, produktoch \u010fal\u0161ieho odvetvia \u010doraz viac sa rozv\u00edjaj\u00faceho a sp\u00e1jan\u00e9ho so \u0161portom a\u00a0t\u00fdm je doping.V\u00a0m\u00e9diach sa st\u00e1le prezentuj\u00fa nov\u00e9 kauzy zn\u00e1mych tv\u00e1r\u00ed \u0161portu. Ko\u013eko napr\u00edklad cyklistov, vzpiera\u010dov, atl\u00e9tov muselo svoju kari\u00e9ru nesl\u00e1vne ukon\u010di\u0165 pre dok\u00e1zanie dopingu? Niet t\u00fd\u017ed\u0148a, kedy by sa nevynorila nejak\u00e1 nov\u00e1 kauza \u010di\u00a0 \u0161kand\u00e1l s\u00a0n\u00edm spojen\u00fd. Niektor\u00ed \u013eudia sa nepou\u010dia nikdy.Na z\u00e1ver sa d\u00e1 len kon\u0161tatova\u0165, \u017ee komercionaliz\u00e1cia \u0161portu bude do bud\u00facna na\u010falej pokra\u010dova\u0165. Preto\u017ee \u0161port je produkt, ktor\u00fd prin\u00e1\u0161a zisk. A\u00a0o\u00a0to vlastne v dne\u0161nej dobe konzumn\u00e9ho sp\u00f4sobu \u017eivota ide.                                                                                                                                                                                                                                                                                                                                                                                        4.1\/5 - (8 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0160port a peniaze","item":"https:\/\/www.erania.sk\/sport-a-peniaze\/#breadcrumbitem"}]}]